I think it’s pretty obvious that people take privacy pretty serious when it comes to our bedroom activities. Tech seems to be going a bit too far in this case.
These sex toy customers are happy, but not for the reason you might think.
A sex toy company has agreed to pay customers up to $10,000 each in a class action lawsuit it settled in federal court last week after its connected vibrators got a little too close for comfort. An Illinois woman sued the parent company, Standard Innovation, for secretly collecting intimate details about its customers’ use of the We-Vibe through the accompanying app, which allows users to control the device remotely and customize its features.
According to the lawsuit filed in the North District of Illinois Eastern Division District Court, the We-Connect app was transmitting information including dates and times of use as well as vibration mode and pattern to the company’s servers along with personally-identifiable email addresses without notifying customers.
Standard Innovation, which is based in Ontario, Canada, will pay $4 million Canadian dollars ($2.9 million) and is now required to collect only non-identifiable information in aggregate form and inform customers it is doing so. Customers who used the app to control the We-Vibe device before Sept. 26, 2016 are eligible for up to $10,000 in fees whereas those who simply bought a device are eligible to receive up to $199 each.